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Supermarket: Fantastic Opportunity Of Shopping In India Under One Roof


Contributed by rncos on Friday, August 11 @ 08:50:42 EDT

The Indian retail industry is all geared to get a face-lift with easing of restriction on the international super market brands. The Indian Retail Sector however remains fragmental with a number of competing players.

In the existing scenario, the nature of the Indian Retail Industry is highly fragmented and dominated by the traditional family-owned stores. Rapidly changing lifestyles are however making supermarkets and hypermarkets an emerging necessity.

With government policies opting for ‘diluting’ the restrictions on foreign investment, international supermarket chains must use the changed situations to make their foothold stronger.

Opportunities in Organized Retailing are especially high with respect to the food retail sector. Currently a number of supermarket brands have made headway in the food-retailing sector, namely the Nilgiris, Food world, Apna Bazaar, Sabka Bazaar and Big Bazaar. With the rising per capita income, convenience has become a higher priority for the customers. A growing number of these dual–income families prefer to pay the premium for ease.

Standalone supermarket stores have been able to garner a large part of share of revenue in the Organized Indian Retail Sector. Sales Figures for these supermarket styled stores in Delhi, Lucknow and Chennai have been as high as 50% of the total FMCG sales generated by supermarkets. The success of Standalone stores is based on their geographical placement and visibility. They reach out to a large proportion of the population and cater to customer convenience and satisfaction with services like telephone ordering and home delivery.

However supermarkets are increasingly gearing up to capture the customer attention with a range of addendum, especially imported products. So it’s possible to find cheese made in Switzerland or biscuits made in Thailand or even fruits and vegetables, say apples grown in New Zealand.

RNCOS’ report titled “India Retail Sector Analysis (2006-2007)” discusses the opportunities and challenges in the Indian retail Industry for the emerging supermarkets.

This report will proof to a worthwhile read for business analysts, probable investors consultants and others, closely following the developments in the Indian Retail Sector.

About RNCOS:

RNCOS, incorporated in 2002, provides Market Research Reports for your business needs and aims to put an end to your information pursuit. Our expertise in gathering global business information for industry research, corporate training, growth consulting, and business consulting, brings reputed companies and firms to us for business enhancement solutions. We can be your one-stop-shop for Industry research information and niche market analysis.

To purchase your copy: http://www.rncos.com/Report/IM058.htm
For more information about the report please visit www.rncos.com

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