MB Publishing - Multimedia Publishing

Spore Media selected by ISSB to produce tutorial web video

Spore Media, provider of video production services, was chosen by Chris Chapin, CEO of I.S.S.B. to produce a 7 minute tutorial web video, a 30 second website homepage introduction video and three 15 second tutorial insert videos.

The purpose of this project was to bring humanity to a lengthy website tutorial for independent shoe stores and retailers.

The production required Spore Media's expertise in full service video production. Pre-production included assisting with the scripting process, scouting various shooting locations and arranging a talent casting call. Production consisted of four independent shoe store locations. Three of the locations were shot strictly for b-roll purposes. The fourth, selected for it's three in-store locations, was used for the talent portion of the shoot. For quality purposes, the entire production was shot on Betacam SP and a teleprompter was used for a smooth delivery of the 7-minute script by the talent. Post-production included non-liner editing combining shoe store footage, graphics and on-screen talent. This proved to be an engaging final product that was integrated into the I.S.S.B. website.

"Spore was highly professional and great to work with. Both Jason and Jim were creative in their solutions, worked within budget, and were - ON TIME. If I ever get into the movie-making business, I know where I will go for my needs," stated CEO of I.S.S.B, Chris Chapin

"From our first meeting with I.S.S.B. to the delivery of the final project, everything ran like clockwork, not even a bump in the road, I truly enjoyed working with Chris Chapin and the entire I.S.S.B. team," stated Spore senior partner, Jason Stepanek.

Spore Media (www.sporemedia.com) was founded in 2004 by a team of award winning media professionals. Spore Media provides their clients with an array of services in the video and media industry including television and commercial production, corporate and industrial videos, video news releases and graphic design.

About Inter Store Stock Balancing, Inc.
I.S.S.B. (www.issbshoes.com) is in the business of relocating "dislocated merchandise". What if there were a secure website to which all independent retailers were able to report their overs and their unders, with "matches" being the result? Sort of a "dating service for shoes", as one buyer once put it. Would that spread a lot of happiness around or what?





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