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LOVERS are expected to generously give Valentine's Day gifts to their partners this year while the credit crunch appears to untie its grip.
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LOVERS are expected to generously give Valentine's Day gifts to their partners this year while the credit crunch appears to untie its grip.
Serenata Flowers, one of the most important UK florists, expects its sales to increase roughly 30 % in contrast to last year.
In February 2009, the country was in the midst of the worst of the financial decline, which led yet lovers tightening their belts on Valentine's Day.
However Serenata has noticed obvious evidences that most people begin to return to normal expenses when it comes to flowers and other gifts.
Peter Ahl, Managing Director of Serenata Flowers, said:
"We undoubtedly noticed this in the beginning and mid of 2009, people were not splashing out as much as they generally did on flowers, wine and chocolate gifts as earlier years.”
"The signs we possess from our sales the previous six months indicates that the expenses on such presents is back to normal with a slight increase in comparison to the fairly fine years before the financial disaster. We expect that our sales of cut flowers and plants, chocolates, wine and champagne to go up by 30%."
"The previous note we possess from Christmas proves that numerous are keen to start spending again."
The most excellent selling products during Valentine's Day are traditionally valentine’s roses. The florist has a large variety of Valentine's Day gifts from the luxury to the budget products in the range above £20.
Serenata has also arranged for top priced valentine bouquets consisting of a combination of flowers.
Serenata can arrange valentine bouquets as well as flowers for Mother’s Day which are delivered free of charge on any time of the day, and it includes an "avoid the school run" delivery slot during early mornings and evenings when people are at home. In addition Serenata delivers on Saturday mornings. On request Serenata can also deliver flowers by post.
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